Series 50 (V8 cyl., 322 cu.in., 125 h.p., wb: 124 in.)
La Salle look like
Cadillac but have narrower radiator grille. Wheelbase measures 124
in. Bodywork is by Fisher.
THE NEW V-8 LA
The new LaSalle V-8 retains LaSalle's characteristic
style - but exteriors have been completely re-designed to reflect
more adequately the car's great power and sturdiness. The
distinctive radiator grille is more deeply curved and lamps are
now mounted in the valleys between the low, sweeping fenders and
the hood ... giving a front end ensemble of striking new beauty!
Louvres, bumpers, running boards are all new. Vision is improved.
Due to the new remote-control Syncromatic Gear Shift, the front
compartment floor is level, and entirely unobstructed. There are
five body types, with luxurious new upholsteries and appointments.
Here are the new
Cadillacs, and the new LaSalle ... the greatest cars ever to bear
the greatest fine-car name. Embodying the industry's newest and
simplest method of car control, tile SYNCROMATIC GEAR SHIFT –
and revealing the most beautiful and luxurious coachcraft ever to
grace a motor car - they are finer, in every phase of their
excellence, than the magnificent cars which won 46,000 buyers in
LOOK AT THE NEW LA SALLE, for instance! This great
Cadillac-built V-8 has been bettered, refined and improved
throughout. It is far more beautiful. It is easier and safer to
drive. Yet, its traditional economy has been preserved.
LaSalle and the distinguished new Cadillacs are ready for your
inspection. Why not see them today!
LEARN THE AMAZING
EASE AND SIMPLICITY OF Cadillac'S SYNCROMATIC GEAR SHIFT!
lever, located at your fingertips on the steering column, operates
exactly as the old lever that took up so much floor room! This new
shift is standard – there is nothing to learn, nothing to
forget. But there is an almost miraculous new EASE OF' CONTROL to
enjoy! Try it today!