America you above
all other nations – know how priceless is, style. . . . For
nothing can be desirable that is anywise out-of-date. . . .
Cadillac presents La Salle – supreme in streamline designe,
so captivating that it puts years between yesterday and today. . .
. As final assurance of its style and elegance and quality –
remember that all bodies for La Salle are built by Fleetwood, the
foremost custom builder in the world. . . . La Salle prices are
actually almost a thousand dollars below those of last year. . . .
The moral, of course, is obvious – get a La Salle.