Made in three model types, Imp, de Luxe and Super, the little rear-engined saloon has a fuel-thrifty light-alloy overhead camshaft motor of advanced design. The basic Imp is the least expensive British manufactured car and is unchanged for 1976, but the de Luxe gets wall-to-wall carpeting, whilst the Super is equipped with door mirrors and reversing lamps. The standard-type Imp returned more than 53mpg in the 1975 Total Economy Run, yet is a brisk performer. All Imps come with radial-ply tyres, and have lift-up rear windows for easy access to luggage space.
At just £1,246, the Imp is still the lowest priced car made in Britain. But if you think this incredible price means you'll lose out on comfort and space, you're very wrong.
For instance, there's plenty of seat, head and leg room for four adults in comfort. There's all-round driver visibility. There's a very efficient heated rear window. Behind the rear seat and under the bonnet there's a total of over over 8 cu. ft. of luggage space. Over 16 cu. ft. when the rear seat's folded flat. And an opening back window that lets you make full use of every inch of it.
However, despite all this comfort and space, you may well be looking at the Imp from a purely economical point of view.
In which case, you won't be disappointed. In this year's Total Economy Drive, Messrs. Readings and Davenport returned the amazing fuel consumption figures of 53.71mpg (manufacturers figures up to 45 mpg).
Whilst Mr. L. Clay, of Newark, Notts, who, in a recent letter insists that he doesn't claim to be an economical expert, has averaged 50; 51.37; 50; 51; 49.16; 53.46 mpg, from six consecutive fill-ups.
Mr. Clay is equally happy with the cost of Imp spares. 'What other car' he says, 'can have its entire exhaust system replaced for under £6.00?'
So altogether, we'd like you to look at the Imp as not just an economical car. Nor simply as a car with plenty of comfort and space.
Instead, we'd rather you treat it as perhaps the ideal car for today's needs.
What's that, Mr. Clay? You insist on it?
Avenger (1295/1599 cc)
Avenger GT (1295/1599 cc)
Avenger GLS (1599 cc)
HILLMAN AVENGER SALOON
For 1976 Chrysler UK's popular 1300/ 1600 saloons in two or four-door form for 1976 have inertia-reel seat belts as standard equipment, as well as radial-ply tyres and heated rear windows. There are also five new colour schemes, and 1600 models can be specified with Borg-Warner's four-speed automatic transmission. The Avenger de Luxe has fully-carpeted floor and front armrests, the Super comes with circular instruments including a trip-distance speedometer, and there is a lockable glovebox. The GL has a new high axle ratio for fuel economy, seats have brushed-nylon contact sections.
HILLMAN AVENGER GLS & GT
In line with the new Common Market emission legislation, the Avenger GT and GLS have large single-carburettor equipment in place of the previously-fitted twin instruments. With automatically-controlled induction air temperature the revised models meet the requirements, and fuel consumption is claimed to be improved. The two-door GT model is available with 1300 or 1600 engine but the luxurious four-door GLS has the 1600 motor as standard. The 1600 models have higher final-drive ratios, and claimed flexibility and petrol consumption improvements of up to 10 per cent. The GLS has a vinyl roof.
HILLMAN AVENGER ESTATES
The five-door Avenger Estates are based on de Luxe, Super, and GL saloon models, and all have a unique three-position folding rear seat. Pivoted to its lowest position it transforms the rear compartment into a 200 cm flat floor. De Luxe and Super Estates have a choice of 1295 or 1600 cc engines, the latter having trip-type speedometer, oil pressure gauge, and battery voltmeter. The GL has the 1600 engine as standard, and with the new high axle ratio is surprisingly economical. It also has brushed-nylon seat inserts, wash/wipe rear window equipment, and four headlights.
Hunter (1725 cc) - end
Hunter GT (1725 cc, 88 bhp) - end
Hunter GLS (1725 cc, 93 bhp)
HILLMAN HUNTER SALOONS
No major changes to the 1496/1725 cc Hunter saloon range for 1976, but inertia-reel seat belts are now standard. The Hunter de Luxe with 1½-litre five-bearing engine of 54 bhp is the most economical of the four-door saloons, but for extra cost it can be had in 1.75-litre form with 61 bhp under the bonnet. The Hunter Super has the 1725 cc/72 bhp engine with light-alloy cylinder-head as standard equipment, and higher final-drive ratio for economical cruising. The GL ('Grande Luxe') model has brushed-nylon seats, lockable glovebox, and a viscous-coupled cooling fan.
HILLMAN HUNTER GLS
Head Hunter is the GLS, a skilful mixture of luxury and sporting performance, the four-door saloon being powered by a 95 bhp, Holbay-tuned version of the Chrysler UK 1725 cc engine. There is a special camshaft and twin Weber carburettors, and the four-speed gearbox has close ratios. The interior has brushed-nylon seats, a leather-covered steering wheel, and all glass is Sundym heat-reducing. The facia houses a rev-counter, and a matt black radiator grille adds to the sporting appearance. A courtesy-switched boot lamp, and battery voltmeter have been added to the 1976 specification.
HILLMAN HUNTER ESTATES
Both DL and GL Hunter Estates are five-door models with lift-up tailgates and vast carrying capacity when the rear seat is folded flat. The De Luxe is powered by Chrysler UK's 1496 cc engine, and with the increased internal capacity, the final-drive ratio has been lowered for 1976. Vacuum-servo brakes, heated rear window, and radial-ply tyres are now standard. The GL has identical carrying capacity to the DL but is powered by the 1725 cc 72 bhp engine. Like the DL it has the new rear window wash-wipe equipment. Maximum floor load length is 172 cm on both models.