America's lowest priced cars
with finest car features.
In almost every department a Ford duplicates the most expensive cars. That is, except in cost. Finest car features are yours in a Ford at common-sense prices. Ford offers the only V-8 engine in the industry ... new Ball-Joint Front Suspension ... and a choice of all the latest power assists.
So it goes for styling, upholsteries, trim and finishes, and the materials with which a Ford is built! In feature after feature, Ford is as fine as the finest. And that is why Ford is worth more when you buy it and worth more when you sell it.
The industry's most modern power
Ford's new 130-h.p. Y-block V-8 and its running mate, the 115-h.p. I-block Six, offer you "Go" through the full range of driving speeds. Ford's turbo-wedge combustion chambers get the most power out of every drop of gasoline. Short-stroke design means more power is available to propel the car ... less is wasted through friction.
The smoothest ride on the road
New Ball-Joint Front Suspension allows more total up-and-down wheel travel to gentle your ride on roughest roads. There are fewer points of gear in the front end, too–only 4 instead of the usual 16. This means front wheels stay in line longer, handling is consistently easy.
Styling for which you'd expect to pay hundreds more
Every line of every Ford body says "quality." Every color says "good taste." And inside those snug, soundproofed interiors you'll find the most exciting decorating schemes on wheels: upholsteries and trim that are as durable as they are beautifull ... a brand-new Astra-Dial Control Panel that is fashionable and practical.
The last word in power assists*
Master-Guide Power Steering eases steering up to 75%. Swift Sure Power Brakes cut effort up to a third. Power-Lift Windows, front and rear, need no cranking. 4-Way Power Seat goes up and down, forward and back. Fordomatic has the smoothness of a fluid parts convertor plus the "Go" of automatic gears.
* optional at extra cost
Your Ford Dealer cordially invites you to take a Test Drive
feature a glass dome roof, tail fins, rocket exhaust taillights
and needle-like radio antennae protruding from front fender pods.
The radical cockpit have a center-mounted driver’s seat and
2-passenger rear seats. Dual handgrips replaced the normal
steering wheel and the dash-mounted "Roadarscope" radar
screen provide highway information.