Chrysler 1954

Windsor
New Yorker
Custom Imperial
Crown Imperial
La Comtesse – prototype
La Comte – prototype


 

WINDSOR DELUXE (C-62)
 (6 cyl., 265 cu.in., 119 h.p.) (wb: 125½ in., 139½ in. on 8 psgr. sedan)
 Deluxe 2 Door Club Coupé
 Deluxe 2 Door Convertible
 Deluxe 4 Door Sedan 6 Psgr
 Deluxe 4 Door Sedan 8 Psgr
 Deluxe Newport 2 Door Hardtop
 Deluxe Town & Country 4 Door Stn Wgn
NEW YORKER (C-63-1)
 (V8 cyl., 331.1 cu.in., 195 h.p.)
 2 Door Club Coupé
 2 Door Convertible
 4 Door Sedan
 Newport 2 Door Hardtop
 Town & Country 4 Door Stn Wgn
NEW YORKER DELUXE (C-63-2)
 (V8 cyl., 331.1 cu.in., 235 h.p.) (wb: 125½ in.)
 Deluxe 2 Door Club Coupé
 Deluxe 2 Door Convertible
 Deluxe 4 Door Sedan
 Deluxe Newport 2 Door Hardtop
CUSTOM Imperial (C-64)
 (V8 cyl., 331.1 cu.in., 235 h.p.) (wb: 133½ in.)
 Custom 2 Door Hardtop
 Custom 4 Door Limousine
 Custom 4 Door Sedan
CROWN Imperial
(C-66)
 (V8 cyl., 331.1 cu.in., 235 h.p.) (wb: 145½ in.)
 Crown 4 Door Limousine
 Crown 4 Door Sedan 8 Psgr


New features for 1954:
New 235 h.p. FirePower Engine in the New Yorker Deluxe and Imperials.
New 195 h.p. FirePower Engine in the New Yorker.
New PowerFlite Transmission – the best fully-automatic transmission today.
New Safety-Level Ride – all models.
New 25% heavier outer frame side rail.
New Front Frame Cross Member, 15% thicker.
New Body Mountings – Front and Rear.
New larger diameter Rubber Bushings on front eye of Rear Springs.
New heavier Insulation on sides and top of Cowl. Also on the Dash, and heavy backing on Floor Mat – for quieter performance.


 

 

 


 




 




 



 



 

 


Windsor


Windsor


Windsor Deluxe 6-Passenger Sedan


Windsor Deluxe Town & Country

 


Windsor Deluxe Newport


Windsor Deluxe Newport


Windsor Deluxe Club Coupé

 


New Yorker


 


New Yorker Deluxe Convertible


New Yorker Deluxe Club Coupé


New Yorker Deluxe Convertible


New Yorker Newport Hardtop


New Yorker Sedan

 


Spring Specials


Special for Spring: Blue Bird


Special for Spring: Golden Falcon.

 


Imperial


 

 


 


 


 


 

 


Prototypes


Imperial Landau Victoria

La Comtesse is based on a New Yorker Deluxe Newport 2-door hardtop, featuring a full-length plexiglass roof panel, continental rear tire mount, Kelsey-Hayes wire spoke wheels, and custom trim. Created for the feminine customer, the exterior is a two-tone dusty rose with a pigeon gray top. The 6-passenger interior of the La Comtesse is finished in cream and dusty rose leather with seat back inserts of platinum brocatelle. Under the hood, sit a 235 horsepower Firepower V-8, teamed with a PowerFlite automatic transmission.


La Comtesse


La Comtesse

 



New Yorker Newport